GENERATIVE AI-DRIVEN RURAL CULTURAL REVITALIZATION: TECHNOLOGY EMPOWERMENT AND PATH INNOVATION
DS 136: Proceedings of the Asia Design and Innovation Conference (ADIC) 2024
Year: 2024
Editor: Yong Se Kim; Yutaka Nomaguchi; Chun-Hsien Chen; Xiangyang Xin; Linna Hu; Meng Wang
Author: Wen, Wen; Sheng, Yuxin; Guan, Shumin; Ma, Yilin
Series: Other endorsed
Institution: China Architecture Design & Research Group, Southeast University, Leeds University, Central Academy of Fine Arts
Page(s): 353-361
Abstract
In recent years, rural cultural revitalization has generally faced the gradual marginalization of traditional culture. The means of traditional cultural revitalization mostly rely on symbolic displays, making it difficult to stimulate cultural endogenous power. The rapid development of generative artificial intelligence (AIGC) technology provides a new opportunity to solve this problem. This article takes the Baima Mirage Feather Bridge renovation project as an example to explore the application path of AIGC technology in rural cultural revitalization, which promotes sustainable cultural revitalization through personalized art creation, interactive art and digital regeneration of cultural memory. The article analyzes the experience and problems of the project, proposes improvement strategies, and looks forward to the future innovative direction of rural cultural construction, with a view to providing reference experience for the modern expression of rural culture and economic revitalization.
Keywords: generative AI, rural cultural creation, interactive art, cultural memory, technology empowerment