INNOVATION HUBS: WHY DO THESE INNOVATION SUPERSTARS OFTEN DIE YOUNG?

DS 48: Proceedings DESIGN 2008, the 10th International Design Conference, Dubrovnik, Croatia

Year: 2008
Editor: Marjanovic D., Storga M., Pavkovic N., Bojcetic N.
Author: O’Hare, J.; Hansen, P. K.; Turner, N.; Dekoninck, E.
Section: Organizational understanding of product development
Page(s): 971 - 978

Abstract

‘Radical innovation’ poses many new challenges for an organisation and requires new competencies, some of which may conflict with existing best practices for incremental innovations. ‘Innovation hubs’ are a type of organisational structure dedicated to radical innovation projects that have been used by companies to manage these conflicts. This paper reports on a study of six innovation hubs that attempts to discover why some have failed whilst others have flourished. Conclusions are drawn on what management practices are most conducive to a successful innovation hub; and how greater value could be derived by the mainstream organisation through the cross-fertilisation of ideas, knowledge and culture.

Keywords: innovation hub, new product development, radical innovation, innovation management

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