MANAGING THE PARADOX OF EARLY PRODUCTION INVOLVEMENT AND INNOVATIVENESS – TO INVOLVE OR EVOLVE, IS THAT THE QUESTION?

DS 84: Proceedings of the DESIGN 2016 14th International Design Conference

Year: 2016
Editor: Marjanovic Dorian, Storga Mario, Pavkovic Neven, Bojcetic Nenad, Skec Stanko
Author: Karlsson, A.; Törlind, P.
Series: DESIGN
Section: DESIGN INNOVATION
Page(s): 1065-1074

Abstract

Early involvement of production can on the one hand create products better adapted for realization, but on the other hand introduce the risk that incremental adjustments of existing operations and processes is favoured at the expense of more radical ones. The research reported in this paper aims to explore how innovative project teams manage this paradox of early production involvement and innovativeness. Results show that a number of separation strategies at the micro level in the organization play an important role in practice.

Keywords: integrated product development, interaction, interface management, innovation management, collaborative design process

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